French (Fr)

Formation    Training workshops
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trainingLb Qualitative Research provides training workshops in marketing, and qualitative, sensory and marketing research.

In order to better share our knowledge and expertise, we provide on-site workshops and interactive professional training for companies and academic institutions. Both students and professionals who want to improve their understanding of research methods are well served by our training program.

 

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Our training methods demonstrate real-life applications of theoretical concepts. Thanks to the opportunity to immediately apply lessons learned in our workshops, participants are able to integrate know-how and put it to use at any time of need.

We also provide assisted training, such as coaching during marketing studies performed by our partners. Learn more here.
 

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We constantly enhance our training with new marketing methods and new fields of study, such as graphic design, theater, travel, tea-tasting.

 
 Blog
Lb Qualitative Research shares its passion for group exercises with independant consultant Daphné

Organizing group events is all about energy, group chemistry and technique...

Get all wrapped up in our eco-friendly packaging study
What lies ahead for eco-friendly packaging? Consumers, shoppers and experts speak out

Lb Qualitative Research’s 5 golden rules for a successful international qualitative research
Lb Qualitative Research has recently conducted several international qualitative researches in countries such as Britain, Germany, Hungary and Russia. We...
Join Lb Qualitative Research at London’s Insight Show 2011!
So here we are! For the fifth year, we are part of the Insight Show, the biggest European show in...
Lb Qualitative Research at London's Insight Show 2010
Lb Qualitative Research participated in the Insight Show in London again this year, making new contacts and getting up to...
 News
Présentation de notre étude qualitative sur les emballages écologiques au prochain SEMO 2011

Fort de son expérience dans les problématiques de consommation responsable, Lb Qualitative Research a exploré l’emballage écologique à travers des réunions de consommateurs, des visites en magasin et des entretiens...

Lb Qualitative Research a présenté son étude qualitative sur les Facebookers au SEMO 2010

Cette année encore notre société vous a présenté lors du SEMO les résultats d'une étude qualitative auto financée concernant un théme de société d'actualité.

En partenariat avec Kynos - Modalisa...

Lb Qualitative Research est à l'Insight Show 2010!

Retrouvez nous à l'Insight Show en Juin 2010 à Londres! De nouveau cette année notre institut participe au plus grand salon des études marketing à Londres. Vous pourrez à cette...

News Marketing Magazine

Lb Qualitative research est cité dans le Marketing Magazine de Février 2010 ! Nous remercions Anika Michalowska pour cette mise en avant qui concernent nos approches créatives participatives.

Lb Qualitative Research ouvre...

News Thés et Emotions

Nous avions lancée il y a quelques semaines un travail exploratoire sur le Thé et les Emotions avec Carine Baudry, expert dégustateur et directrice de l’Ecole du Thé.

Ce travail...